In Your Corner - Warrington's mental health campaign for men

Social Media Resource Local IYC

We’re inviting Warrington venues to host the In Your Corner campaign stool*, to help promote men's mental health across the town. 

The aim of circulating the stool and mental health information around local venues is to:

  • Help men to recognise mental health problems in themselves and others.
  • Break down stigma in relation to mental health problems.
  • Encourage men to seek support if they need it.
  • Encourage men to support their mates (and be in their corner) if they are acting differently, or finding it hard to cope. (In boxing the corner man’s role is to assist his teammate in the ring).
  • Let men know they can find links to mental health information, advice and support on this website.

Support services for men
Follow the steps below to find a list of local and national support services for men:

  1. Click on the blue “adults click here” button above
  2. Then click on the dropdown heading “organisations which support men”

Booking the campaign resources
If your organisation would like to host the In Your Corner campaign stool and raise men’s awareness of mental health issues, then please email resources@warrington.gov.uk or ring 01925 443193.

Each venue which hosts the stool will also get an information pack. The pack includes an explanation of the campaign; and local campaign materials (flyers, leaflets and posters) developed especially for men in Warrington. 

There are "In Your Corner" campaign materials for young people too, so when you book the stool please make it clear whether you'd like the resources for adult men, or for young people.

Posting on social media
We’re keen for organisations and individuals to support the campaign on social media. So we’re asking men to take pictures of themselves, or their mates, on or near the In Your Corner Stool and to post them online with positive comments about mental health (e.g. how they supported a mate, or a mate supported them). Also to tag their posts with #inyourcorner and #warrington.

Background details to the national and local In Your Corner campaigns are below.

In Your Corner – the national campaign
Time to Change (the national anti-stigma project) developed the In Your Corner campaign, as research identified that compared to women, men are:

  • Less knowledgeable about mental health, and have more negative attitudes.
  • Far less likely to report their own experiences of mental health problems and less likely to discuss mental health problems with a professional.
  • More likely to say that mental health problems are the result of a ‘lack of self-discipline and willpower’.
  • Three times more likely to take their own lives than women. Suicide is the leading cause of death in men under 45.

You can find out more about the national campaign from the Time to Change website

Background to Warrington’s In Your Corner campaign
Between December 2016 and February 2017 a group of local organisations led by Warrington Borough Council’s Public Health Team, circulated a survey to ask local men their views on mental health.

583 local men responded to the survey. Of these 60% felt that the men they knew were unlikely to recognise symptoms of mental health problems in themselves; and 75% thought it unlikely that men they knew would go to see their GP if they were feeling down. The results of the survey were analysed and recommendations drawn up. You can download the survey report from this webpage.

The Men’s Mental Health Task and Finish Group, which developed the local survey, responded to the recommendations in the report by developing Warrington's In Your Corner campaign. Since the launch of the local In Your Corner campaign for men, the Group has also produced local In Your Corner resources for young people. The Group's members are now working on implementing the remaining recommendations within the survey report.

* The "In Your Corner" stool is the type used by a corner man in a boxing match. The corner man’s role is to assist his teammate in the ring.